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CUBA, Miss. -- Central Missouri consumers can now conveniently pay for gas and snacks with the touch of a finger at 13 Mobil gas stations operated by Wallis Oil Co.
"The system debits a shopper's checking account just like writing a check or using a debit card, but without having to hassle with wallets, cards, PINs, paper or checks," said Melissa Huntington, the chain's marketing manager. "Because account numbers are not exposed, the technology is helping provide our customers with faster checkouts and more secure transactions."
As an introductory offer, customers who sign up for the service will receive a discount of 10 cents per gallon of gas purchased the first time they pay with their finger.
Signing up takes just minutes. To enroll, customers provide identification, checking account information and a finger scan. The system is free and secure, and customer information is never sold. Once signed up, customers can immediately make purchases with the touch of a finger at any retailer offering the BioPay-branded service.
The service is powered by Pay By Touch, which recently acquired all assets of BioPay and now operates the BioPay-branded biometric payment network throughout the country. The BioPay-branded service is already available in the greater St. Louis area.
"Paying with the touch of a finger is a win-win for consumers and merchants," said John Rogers, founder, chairman and CEO of Pay By Touch. "Shoppers can conveniently and securely make purchases with the confidence that their personal information remains secure before, during and after the transaction."
As one of the leading gasoline distributors in the Midwest, Wallis Oil's convenience store division operates 38 gasoline/convenience food stores and services over 140 dealer locations. Wallis Cos. has been the top distributor for ExxonMobil since 1996 and has been honored as a member of the ExxonMobil Circle of Excellence since 1986.