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ELMENDORF, Texas -- VP Racing Fuels Inc. was named the "Official Fuel Provider and Proud Partner" of the International Motor Sports Association (IMSA) and the TUDOR United SportsCar Championship.
Elmendorf-based VP Racing will also be the exclusive provider of racing fuels for the IMSA-sanctioned Porsche GT3 Challenge USA by Yokohama series and the Lamborghini Super Trofeo North American series.
In addition, VP Racing announced it will serve as the official fuel supplier of the Continental Challenge and the Cooper Tires Prototype Lites, powered by Mazda, in 2014.
"The opportunity for VP Racing Fuels to partner with IMSA as the official fuel provider for the preeminent sports car racing car series in North America is a key component of our overall business strategy," said Alan Cerwick, VP Racing's president. "The TUDOR United SportsCar Championship and IMSA's other series provide the perfect platform to promote not only race fuels, but our expanded consumer product line including VP Small Engine Fuel and 'Madditive' performance chemicals, as well as the growing number of VP-branded convenience stores opening across the United States."
VP Racing will provide two fuel blends for use by TUDOR championship teams: Motorsport 100 and E85. The ethanol used in blending both Motorsport 100 and VP's E85 is cellulosic, which is derived from renewable, non-food chain feedstock.
The 2014 TUDOR Championship begins Jan. 25 at Daytona International Speedway in Daytona Beach, Fla.