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NEW YORK -- In support of the May 25-26 NASCAR Winston Cup Coca-Cola 600 race, Circle K convenience stores are partnering with Coke and other sponsors for a "Time to Refuel" promotion.
Beginning this week consumers in eight markets in North Carolina, South Carolina and Georgia can enter a sweepstakes offering 10 trips to the race at Lowe's Motor Speedway in
Concord, N.C., with the chance to win a Chevrolet Monte Carlo pace car.
Entry forms are available at Circle K and 76 stores.
Support for the promotion includes TV and radio spots during NASCAR broadcasts, print ads in NASCAR programs and store-level point-of sale displays.
Supporting sponsors include GM, Budweiser and Miller.