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HOUSTON — Shell is touting its new fuel, Shell V-Power NiTRO+ Premium Gasoline, as the most technically advanced premium Shell fuel ever produced.
"New Shell V-Power NiTRO+ Premium Gasoline isn't just a breakthrough for Shell; it's an industry breakthrough in fuels technology," said Elen Phillips, vice president, Shell America, fuels sales and marketing. "For most Americans, cars are essential to their livelihood and represent a huge investment. That's why our scientists continuously push the boundaries of fuels technology. We want our customers to know they are filling up with a premium gasoline that offers the best total engine protection they can get."
For the past two years, Shell has recognized the growing demand for high-performance fuels, as premium gasoline volumes and vehicles requiring them have risen. Shell V-Power NiTRO+ is Shell’s solution for these customers.
Available nationwide, Shell V-Power NiTRO+ Premium Gasoline features a combination of two key cleaning agents that perform better than the single component in the previous Shell V-Power formulation, the company reported.
The innovation of these new components is designed to help prevent wear of critical engine parts. It also helps protect fuel system components from corrosion, destroys gunk left behind by lower quality premium gasoline, and acts like a barrier to protect the system against gunk, wear and corrosion.
Shell's technical partnership with Scuderia Ferrari brought about the development of this new, innovative fuel formulation. The Shell V-Power race fuel used in the Scuderia Ferrari SF15-T V6 power unit contains at least 99 percent of the same types of compounds used in Shell V-Power NiTRO+ Premium Gasoline, according to the announcement.