Quick Stats

Quick Stats

    You are here

    Inside Best Original Store Design Winner, Hi Road

    Beach Oil Co’s. new store concept sets out to make customers smile.

    CLARKSVILLE, Tenn. -- Hi Road, Beach Oil Co’s new store concept, serves customers a smile from the moment they walk in. The Hi Road logo features a swoop resembling a smiling mouth. Creative, bubble-like graphics give the store a slightly whimsical feel. The “Hi” section of the logo is emphasized through wordplay on signage that invites customers to “hidrate” at the fountain area or pick up a thirst-quenching beverage. Playful photos also contribute to the cheery, casual atmosphere.

    For more Store Design Contest coverage, check out the September and October issues of Convenience Store News.

    Related Content

    Related Content