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WINSTON-SALEM, N.C. -- Wilcohess and Vendgogh will expand their gas island vending initiative after less than 120 days of testing in order to test additional stores, according to a report by Vending Market Watch. The two companies have collaborated to install a patented, integrated cold drink vending solution on the gas island that expands the offerings available to gas customers, the report stated.
"We are encouraged by the initial reaction of our customers to this new service and are anxious to expand to additional stores," Larry Lytle, Wilcohess vice president of marketing, said in a released statement. "We are increasing our overall sales of packaged beverages and have seen no adverse affect on inside sales. We believe we can drive sales at the pump higher over time as the awareness of vending at the pump continues to grow."