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PHILADELPHIA -- The Wawa convenience store chain will begin accepting MasterCard PayPass, a contactless payment option, in all New Jersey, Pennsylvania and Delaware stores, while Maryland and Virginia stores will begin accepting the payment option by the end of 2005. In addition, all 150 Wawa locations with gas pumps will also be equipped to accept MasterCard PayPass by early 2006.
"At Wawa, our primary goal is to simplify our customer’s lives and make sure they are able to stick to their busy schedules. MasterCard PayPass technology will allow them to speed through transactions knowing they are still receiving the same quality care and service from all of our associates and locations," said Bob Riesenbach, manager of new initiatives for Wawa.
MasterCard PayPass cardholders simply tap their PayPass-enabled MasterCard card on a specially equipped terminal that utilizes a radio frequency chip to complete the transaction. Payment is completed quickly, securely and easily, without the hassle of swiping a card, fumbling for cash and coins or signing a receipt. Moments after the cardholder taps his PayPass-enabled MasterCard card, account details are communicated to the terminal and then processed through the MasterCard secure network for clearing and settlement. Wawa customers with a MasterCard PayPass card can pay for purchases both in-store and at the pump.
"Convenience retailers like Wawa have proven to be ideal partners because their primary goal of consumer expediency is in line with the speed and flexibility of MasterCard PayPass technology," said Fred P. Gore, senior vice president of North America Acceptance for MasterCard International.
PayPass-enabled cards, like other traditional MasterCard cards, also include magnetic stripe technology, so cardholders can use the cards anywhere MasterCard is accepted around the world.
The Wawa, Pa.-based chain operates more than 540 stores in Delaware, Maryland, New Jersey, Pennsylvania and Virginia.