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Banking on the trend of nutrient-enhanced water beverages, Vitaball Inc. introduced Vitamingum, a nutrient-enhanced chewing gum with the same active ingredients in a sugar-free form. The patented Vitamingum comes in three formulas –- Elemental, with calcium, vitamin D, Antioxidants and B vitamins; Traction 50, with 50 percent of the recommended daily value of antioxidants, vitamins B and D; and Multi-Vitamin Plus Minerals, with antioxidants, vitamins B and D, and calcium. Vitamingum also comes in three flavors –- Orange Mint, Grape Pomegranate and Raspberry Lemonade. The gum is packaged in 12-piece blister packs with a suggested retail price of $1.99.
Vitaball Inc., Ft. Thomas, Ky.
(859) 781-0187; www.chewvitamingum.com