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JERSEY CITY, N.J. --
Convenience Store News for the Single Store Owner in cooperation with CBC Learning Center is making content from the recently launched C Square website available to our readers. C Square, accessible at www.myCsquare.com, is a website specially developed for the advancement of convenience store owners.
Part of C Square's offering is professionally produced videos spotlighting critical retail tips.
In this video, Terry Lambert, an instructor for CBC Learning Center and a convenience store owner himself, tackles the issue of price signs and reader boards -- or what he calls "your two-ton business card." Because they're the first thing customers see, retailers must consider what they're saying about the store, Lambert said.
To view the video, click here.