Tornados Teams with NASCAR Driver for National Promotion

DINUBA, Calif. -- Tornados is launching a national retail promotion featuring NASCAR Sprint Cup Series No. 39 Chevrolet driver Ryan Newman.

From now until the end of September, consumers will be able to go online and enter the code printed on the inside of limited edition specially marked boxes of Tornados for a chance to win one of hundreds of prizes. Each limited edition product box features the colorful Tornados Sprint Cup Series No. 39 Chevrolet and a photograph of Ryan Newman, according to a company release.

The grand "Ticket to Ride II" prize will feature:

  • a VIP trip for two to Charlotte, NC to include hotel accommodations for three days and two nights
  • hot laps with Tornados NASCAR driver Ryan Newman
  • Richard Petty Rookie School driving lessons
  • tour of NASCAR Hall of Fame
  • $500 in spending money
  • and much more

"The response to Tornados by the retail consumer has been excellent," said Bryce Ruiz, president and CEO, Ruiz Foods. "And our Tornados sponsorship of NASCAR Sprint Cup Series No. 39 driver, Ryan Newman, has proven to be right on target. Both NASCAR fans and our Tornados consumers have voiced their excitement … and support. Our Tornados consumer loves convenience, convenience and more convenience. They also want bold, new and exciting flavors that challenge their tastebuds -- offering excitement and variety to what was becoming a 'ho hum' category. This same desire for boldness and excitement holds true for NASCAR Ryan Newman fans."

Hundreds of other prizes include Tornados No. 39 remote-controlled race car models, Tornados custom skateboards, and Tornados custom cruiser bicycles. The promotion will be supported through a nationally distributed FSI, Facebook and mytornados.com.

"I'm proud to partner with Tornados and am excited about this consumer promotion," said Ryan Newman. "Tornados is an ideal partner for us because a lot of times we have to eat quick, especially at the track. With Tornados, we don't have to sacrifice taste for speed."

 

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