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Sep 02, 2010

Wawa Plans for New Markets

PrintWawa Plans for New Markets  

WAWA, Pa. -- While published reports have stated Wawa Inc. is planning to bring its iconic brand of convenience stores and fresh food to central Florida, it is still years away from openings stores.

Reports earlier this week by central Florida news outlets stated the chain is lining up sites for expanding into the Orlando and Tampa Bay areas, with plans of opening up to 15 stores in two years.

However, Wawa spokeswoman Lori Bruce told CSNews Online: "We are at least two years away from opening any stores in a new market, but we are actively engaged in looking for sites."








Find Reports & Data

CSNews' 2011 Realities of the Aisle Consumer Study

Consumers are shopping convenience stores slightly more often than they were a year ago, but the nation’s economic doldrums continue to be a drag on spending, according to Convenience Store News’ annual consumer study – Realities of the Aisle 2011.

CSNEWS 2011 Foodservice Study

After reporting a 6.1-percent sales increase in 2010, convenience store retailers expect to generate increased sales and profits from their foodservice operations this year.

CSNews' 2011 Industry Report Study

The convenience store industry had a good year last year. The 13.5 percent total industrywide sales increase was a big improvement over the more than 20-percentage point drop in 2009.

CSNews 2011 New Products Scorecard

The success rates for new items introduced to the convenience store industry last year were down in all seven major product categories tracked in the Convenience Store News New Product Scorecard, but retailers nevertheless increased the number of new items on their shelves and increasingly relied on store associates to make consumers aware of those products.

CSNews 2011 Industry Forecast Study

Although the recession is officially over, consumers in the U.S. remain “mad as hell” and “frustrated” by the slow pace of recovery.



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