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VAUGHN, Ontario -- Sunoco has installed a motion billboard from ActionView International Inc. as a pilot program at a service station located in Ontario. The pilot will feature advertisements at the point-of-sale for products and services available in the convenience store/restaurant associated with the service station, according to ActionView.
The product is also expected to lead the way in getting pay-at-the-pump customers back into the convenience stores. The new motion billboard is approximately 6 feet wide by 9 feet tall, and can display up to six interchangeable posters.
According to ActionView CEO Rick Mari, "A product of this size, complete, with ultra high-quality multiple images and motion all at a low price, delivers vastly increased value to our target audience -- retailers and suppliers that want to be noticed."