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Coca-Cola North America launched Sprite Green, its first sparkling, naturally sweetened, reduced-calorie beverage in the U.S. made with TRUVIA natural sweetener. Developed jointly by Cargill and The Coca-Cola Co., TRUVIA natural sweetener is a zero-calorie
natural sweetener using rebiana, which comes from part of the stevia leaf. Sprite Green contains 50 calories per 8.5-ounce serving and has 5 percent lemon juice. Sprite Green appeals to active young adults and will be launched in 8.5-ounce aluminum bottles across two U.S. cities, with a broader rollout planned for early 2009, the company stated. Sprite Green is a Sprite line extension, and is the first of what the company expects to be many new, naturally sweetened, reduced, low- and zero-calorie beverages sweetened with TRUVIA in the future, the company stated.
Coca-Cola North America, Atlanta
(800) 438-2653; www.thecoca-colacompany.com