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"Having an Official Coffee on the show is definitely a first, and we're happy it's a great-tasting, hometown brew that's accessible to our local listeners," said Griswold.
In addition to drinking Ricker's coffee on-air each morning, Bob and Tom will enjoy a live in-studio tasting of a different coffee blend every Friday from 10-10:20 a.m. ET on Q95 in Indianapolis. Flavors will include 100% Colombian, House Blend Light Roast, Red Eye Blend, Dark Roast and Decaf, all brewed using Ricker's new reverse osmosis water filtration system, the company said.
"No more stale coffee for me! I'm looking forward to enjoying a fresh Ricker's cup every morning," said Kevoian.
During the first quarter of 2014, Ricker's customers can enjoy their coffee at a special price of 95 cents in a Bob & Tom limited-edition cup. Souvenir Bob & Tom travel coffee cups will also be available for purchase.
"Growing up in Indiana, I have always enjoyed listening to 'The Bob & Tom Show,' and I am thrilled Ricker's has the opportunity to partner with such an iconic local program," said Ricker's President and CEO Quinn Ricker. "It's the perfect partnership. Both Ricker's and 'The Bob & Tom Show' are homegrown."
"The Bob & Tom Show" airs every morning from 6-10 a.m. ET.
Anderson, Ind.-based Ricker's Convenience Stores is a division of Ricker Oil Co. Inc. and operates 50 locations.