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    RaceTrac Hosting Celebration Around Its 'Crazy Good Coffee'

    The c-store chain's third annual Free Coffee Week will kick off the event.

    ATLANTA -- RaceTrac Petroleum Inc. will offer a "crazy good" promotion with its Free Coffee Week from Nov. 10-16. Customers at more than 365 RaceTrac stores will be able to enjoy a free cup of the retailer's Crazy Good Coffee all week, with no purchase or coupon necessary.

    "RaceTrac's third annual Free Coffee Week is our way of showing our guests how much we appreciate them," said RaceTrac CEO Allison Moran. "Free Coffee Week allows us to say 'thank you' to the loyal Trac Fanatics who already enjoy our Crazy Good Coffee, and give other shoppers an opportunity to try it for the first time. We gave away more than 2.3 million cups of free coffee last year and are trying to give away even more this year."

    The promotion is part of RaceTrac's Crazy Good Coffee Celebration, which calls attention to the chain’s recently revamped coffee offering at all of its locations, as well as its expansive coffee bars in its newest store models. These new store prototypes are intended to have a coffeehouse feel, complete with indoor and outdoor seating to welcome customers during the celebration that will continue through January, the retailer stated.

    RaceTrac's Crazy Good Coffee product lineup includes six blends of freshly brewed coffee, including 100 percent Colombian Roast, Dark Roast, Hazelnut, Extra Caffeinated and more. RaceTrac also uses 100 percent Arabica beans, brews fresh coffee 24/7 and has an expansive coffee bar area where guests can add flavors, creams and sweeteners, according to the retailer.

    In addition to its coffee blends, RaceTrac stores also offer an array of cappuccino and skinny cappuccino blends, as well as a variety of breakfast biscuits, croissants and muffins.

    RaceTrac stores are located in Georgia, Florida, Louisiana and Texas.

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