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    PumpTop TV Poised for Growth

    The company expects its out-of-home television network to reach 100 million consumers monthly.

    IRVINE, Calif. -- With nearly 6,000 LCD screens mounted on fuel pumps at more than 550 U.S. gas stations, PumpTop TV has emerged as one of the nation's largest gas station television networks, according to the company.

    In addition, the owner and operator of the network, AdtekMedia, along with its technology partner and manufacturer, Westinghouse Digital Electronics, are committed to building a national PumpTop TV network reaching more than 100 million gas consumers each month, according to the company.

    "We're installing PumpTop TV at an average of four new stations daily," Dick Paulsen, president of AdtekMedia, said in a statement. "Our commitment to grow this network is firm -- we will bring PumpTop TV to more than 1,100 gas stations in the largest U.S. markets before the end of the year."

    PumpTop TV can be found at gas stations in more than 40 major oil company brands across the country, according to the company.

    As consumers fuel their vehicles, PumpTop TV delivers a 5-minute program of news and entertainment, including news video from ABC; local maps from Google with real-time traffic conditions; weather, sports and other news- and entertainment-related content; and advertising, the company stated.

    "We bring tremendous reach and relevant, entertaining programming," Paul Schmidt, national sales manager for PumpTop TV, said in a statement. "We're able to give advertisers the sight, sound and motion -- and scale -- of TV without the TiVo factor."

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