The soft padded electronic cigarette cartridge is a soft tip filter with the same tactile feel of a traditional cigarette, according to the company. Vapor filed the non-provisional patent for a "Padded Cartridge for an Electronic Cigarette Apparatus" on June 5. The patent is based on its previously filed patent application that was filed with the U.S. Patent and Trademark Office in June 2011.
"We believe the soft padded electronic cartridge is the most significant innovation to e-cigarettes since their invention and introduction to the U.S. marketplace," said Kevin Frija, CEO of Vapor Corp. "We constantly strive to enhance the experience and comfort for those who use and enjoy our products. The comfort of the new soft tip filter will offer our customers the most realistic and similar experience akin to the filters of traditional cigarettes."
He added Vapor Corp. plans to launch the e-cigarettes with soft-tip filter to its on-line customers by the end of the year, before rolling them out brand by brand and company-wide in 2013. The soft-tip filters will be available for Vapor's Corp.'s Fifty-One, Krave, VaporX, EZ Smoker, Green Puffer, Americig, Fumare, Hookah Stix and Smoke Star brands of e-cigarettes.
Vapor's Corp.'s patent pending soft tip filters improve upon existing electronic cigarette cartridges, which are made of hard plastic and/or metal. While the company believes that the U.S. Patent and Trademark Office will award it a patent for its soft tip filter, there is no assurance in this regard. Patton Boggs, LLP, a Washington, D.C. based law firm, represented the company in the preparation and filing of the patent.