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    Hostess Gets Into the Holiday Spirit

    Sweepstakes, limited-edition packaging tie in to "Penguins of Madagascar."

    KANSAS CITY, Mo. — Hostess Brands LLC is celebrating the holiday season and DreamWorks Animation's theatrical release of "Penguins of Madagascar" with its Operation Hostess Holiday sweepstakes and the introduction of limited-edition seasonal favorite Gingerbread Spice Donettes.

    Fans of both Hostess and "Madagascar" can visit the Hostess Facebook page and use its holiday card creator to send a custom e-card and a Hostess coupon to friends and family. Each sender is then entered into a drawing for the chance to win one of two prizes: a trip for four to the Spy Museum in Washington, D.C., or a private screening of the film for 50 people of their choice.

    Full sweepstakes information is available at www.facebook.com/Hostess.

    "Hostess Brands is excited to align with DreamWorks Animation to celebrate of the release of Penguins of Madagascar," said Hostess Brands Vice President of Marketing David Leavitt. "We can't think of a better way for Madagascar fans everywhere to celebrate the movie's release and the holiday season than with our new limited-edition packaging and the chance to win sensational prizes."

    Multi-packs of Hostess Gingerbread Spice Donettes are now available at retailers, along with Sno Balls and Ho Ho Hos in festive limited-edition packaging. All bags and single-serve portions of Powdered, Frosted Devil's Food, Frosted Chocolate, Glazed and Crunch Donettes also feature limited-time "Penguins" packaging.

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