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Bring the taste of draught beer to your store with the new Newcastle Brown Ale DraughtKeg -- a 5-liter, portable mini-keg filled with Newcastle Brown Ale and featuring patented draught beer drinking technology. Available nationwide, the keg hold 10 pints of beer that can be drank at home. The Newcastle DraughtKeg utilizes a patented, pressurized carbon dioxide system with a mini tap developed by Heineken. The beer stays fresh for 30 days. The Newcastle Brown Ale DraughtKeg is also compatible with the Krups BeerTender, a home appliance crafted exclusively for the DraughtKeg design that chills the keg. Retail materials include price cards, cooler decals and a custom Keg Rack for either the Newcastle DraughtKeg or a tri-branded, Newcastle, Heineken & Heineken Light rack.
Heineken USA Inc., White Plains, N.Y.