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PHOENIX -- The majority of the 550 Circle K stores in Arizona are in the process of being overhauled to increase convenience and one-stop-shopping for customers, the East Valley Tribune reported.
Updates include architectural improvements, interior renovations and a wider product selection that includes ready-to-eat foods such as sandwiches, fruit cups and salads. The company’s red and white logo will remain unchanged, officials told the paper.
The changes are necessary to stay competitive, said Larry Brueggemier, the company's director of marketing. "This is a thriving market," he said. "If we're going to remain competitive, we have to invest."
About 80 percent of the company's stores will incorporate the new look and format, according to Brueggemier. He expects to finish the remodeling effort in approximately four years, but would not disclose the amount of money that is being invested into the stores. To date, the remodels have been completed at about 180 stores, the report stated.