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PURCHASE, N.Y. -- PepsiCo Inc. will soon be embarking on a health kick. As much as 30 percent of the food and beverage giant's portfolio will consist of healthy products within 10 years, reported Reuters.
To get to its goal, the Purchase, N.Y.-based company known for its colas and Frito-Lay snacks plans to expand its range of juice, dairy and grain products. "Right now, good-for-you products are about 22 percent of the portfolio. It might rise to 27 or 30 percent [10 years from now], but the rest of it is also growing," PepsiCo CEO Indra Nooyi said yesterday during an interview with Reuters Insider in Moscow.
PepsiCo's goal is to earn $30 billion in sales worldwide from healthy products by 2020. Regarding particular brands, the company’s health kick will come by way of offering more Tropicana orange juice and Quaker oatmeal products, according to the report. PepsiCo also expanded its juice and dairy offerings when it acquired Russian company, Wimm-Bill-Dann.
According to Reuters, PepsiCo should soon go even healthier thanks to a joint venture with a Germany dairy company whereby the food and snack giant will launch a U.S. yogurt brand.