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CHARLESTON, S.C. -- Parker's convenience store chain and PeopleMatter talent management solution reported results from the companies' partnership. A study by Nucleus Research Inc. shows PeopleMatter's platform, which streamlines human resources (HR) processes for Parker's 27 stores in southeast Georgia and southwest South Carolina, is helping the chain achieve an annual return-on-investment of 1,242 percent and an annual benefit of $842,374.
Previously, Parker's HR team used a solution that was unable to keep up with the needs of the fast-paced chain, according to the announcement. Parker's now uses PeopleMatter HIRE to formalize HR practices, while quickly identifying, tracking and hiring candidates who are a good cultural fit. HIRE also provides optional candidate assessments, background checks, tax credit prequalification and I-9 verification to simplify onboarding.
"With the amount of applicants we receive now, we can be pickier about who we interview and hire," said Beth Harn, HR manager for Parker's. "At the moment, we have 6,454 applicants in the system with a projection to hire approximately 250 employees each year. That's a pretty good deal."
HIRE's automated Assessments, Background Checks and Tax Credits components reportedly reduced Parker's time to hire by 57.14 percent and cut turnover by 24 percent. Parker's has seen a savings of $365,976 from turnover reduction alone to date, according to the study.
"My favorite feature is the automated onboarding process," added Harn. "I remember life before onboarding with PeopleMatter. I was the person who had to travel to each site to help new hires fill out the paperwork."
Streamlining the onboarding process reduced onboarding time by 75 percent, getting new hires to work three days faster, the companies said. Additionally, Parker's now saves $14,404 a year in onboarding labor and was able to reduce the time spent on new-hire orientation by 816 hours.
In addition, PeopleMatter LEARN replaced a training system that had posed several challenges. Under the new system, the chain's 350-plus team members can access online training materials and social tools to extend their development and skills. LEARN has reduced the time it takes for Parker's to create and deliver training material by 825 percent.
"With our last system, people developing training had to travel to a two-week training course to learn how to use it. Going live with LEARN took two hours on the phone with PeopleMatter customer support -- it was so simple," said Harn. "The one question we've had since we adopted LEARN took under 10 minutes to figure out. With our last program, we were on the phone four hours one time and still couldn't work out the problem."
PeopleMatter's free support over the phone or online saves Parker's an average of $3,040 a month in technology support, while PeopleMatter solutions allow Parker's to easily customize training materials, giving each course a unique Parker's brand while ensuring training consistency, the company explained.
"Parker's is known for our sweet tea. The sweet tea at Parker's No. 27 is supposed to taste like the tea at location No. 1," said Harn. "With online learning management through LEARN, it's easy to train our team so that the tea tastes the same every day at every location."
Parker's also makes use of the mobile application (app) offered with PeopleMatter’s latest module, SCHEDULE. "SCHEDULE works for us and for our team. Our employees love, love, love the app. They can get their schedule on their phones and offer up shifts to other team members," said Harn. "We have a team that floats and works call-ins. SCHEDULE has made it easy for these team members to step in and ensure 100 percent coverage. Not only do they like the system better, but it takes stress off of our managers and myself."