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NORFOLK, Va. -- Outsite Networks Inc. achieved key
milestones for its c-store loyalty program, now having more than 3 million loyalty members and more than 1 billion captured c-store transactions with item level details, the company reported.
"Over 1 percent of the population in the United States is now enrolled in our retailers' programs," said Anton Bakker, CEO of Outsite Networks. "This
amount of enrollment and usage is significant and proves the effectiveness of loyalty in the c-store marketplace. We are pleased by the continued
growth and success of our retailers' programs."
The company has measured more than 3 billion gallons of fuel purchases and $3 billion of store purchases. Outsite Networks' technology allows for
real-time tracking of membership enrollment and transactions via the company's network Dashboard.
This real-time membership and transaction
tracking Dashboard can be viewed at