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    Multicultural Retail 360 Summit Is Windy City Bound

    Educational event will be 1-day symposium at P2PX.

    CHICAGO — The Multicultural Retail 360 Summit, the retail industry’s premier educational and networking event designed to help retailers and consumer packaged goods companies grow their business with America’s multicultural consumer market, will move to Chicago this year.

    The 13th annual Multicultural Retail 360 Summit will be reformatted as a one-day symposium and held Sept. 26 in conjunction with the 2017 Path to Purchase Expo (P2PX). The expo is taking place Sept. 26-28 at the Donald E. Stephens Convention Center in Rosemont, Ill., just outside the city.

    While the new format will be shorter in length than previous Multicultural Retail 360 Summits, the 2017 symposium will deliver a stronger, more focused agenda that addresses the biggest challenges retailers have when trying to serve multicultural communities. The theme for this year’s Multicultural Retail 360 Summit is: "Remaining Relevant to the New Mainstream Consumer."

    The new setting will also provide attendees with the opportunity to participate in the world’s largest gathering of shopper and retail marketing professionals at the Path to Purchase Expo.

    The agenda will be shaped by our Multicultural Retail 360 Retailer Advisory Board. Consisting of representatives from the nation’s leading retail companies, including Kroger, Walgreens, 7-Eleven, Albertsons-Jewel/Osco, and Macy’s, the board provides guidance to ensure the conference content remains true to retailers’ information needs. Other Retailer Advisory Board members are Best Buy, BP/ampm, Brookshire’s, Chevron, ExxonMobil, Maverik, and Milagros de Mexico.

    For more information about the 2017 Multicultural Retail 360 Summit, please contact Jeff Friedman at (201) 855-7621 or [email protected].

    The Multicultural Retail 360 Summit and Path to Purchase Expo are both produced by EnsembleIQ, which also publishes Convenience Store News and Progressive Grocer.

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