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BIRMINGHAM, Ala. — Chester's International is teaming up with Promark Food Industry Marketing, a specialty sales and marketing organization, which will focus on growing Chester's retail locations in both the convenience store and supermarket channels.
"Promark and its dedicated team of foodservice professionals will make a great addition to the overall Chester's team in the South," said Chester's CEO Ted W. Giles.
The new partnership covers the southern Louisiana and Texas regions.
"Chester's adds a nice complement to our portfolio of partnerships both in the c-store and supermarket channel," said John McIntosh, president, Promark. "We believe the future of our business is in a commitment to both quality products and the best employees."
Birmingham, Ala.-based Chester's offers fried chicken at more than 2,000 locations nationwide.