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OKLAHOMA CITY -- Love's Travel Stops & Country Stores is teaming up with Truckers Against Trafficking (TAT) to further the organization's mission to raise awareness and help fight human trafficking in the United States. Love's donated $10,000 to help TAT with the costs of producing materials to support that mission.
"Love's is a critical player in the travel stop industry, so they have incredible potential to reach thousands, if not millions, with this message, including their own employees," said Kendis Paris, executive director of Truckers Against Trafficking. "As a corporation that actively cares about making a difference in their communities, Love's is now helping to empower and mobilize people all over the country with this message, which is a huge step forward in the effort to save lives."
As part of the partnership, Love's added a video produced by TAT into its training program for its 10,000 employees working at more than 300 travel stops nationwide. The video helps employees identify trafficking situations, and it details the steps to take to alert the proper authorities.
Love's also worked with the organization to print and distribute posters with the hotline help number to be displayed in all of its locations.
"With much of our business taking place along interstate highways, we have a unique advantage to help Truckers Against Trafficking," said Jenny Love Meyer, vice president of communications for Love's. "It's our hope that by conveying the message to professional drivers and training our employees to recognize these situations, we can truly make a difference."
Pocket Card Networks, one of Love's vendors, is also donating advertising space and distribution for the TAT wallet-sized information cards on its card racks inside Love's Travel Stops geared to professional truck drivers.
Oklahoma City-based Love's Travel Stops & Country Stores is a family-owned and -operated company with more than 300 locations and 180 Love's Truck Tire Care centers in 39 states.
Truckers Against Trafficking is a nonprofit organization that exists to educate, equip, empower and mobilize members of the trucking and travel plaza industry to combat domestic sex trafficking.