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BOULDER, Colo. -- Kum & Go agreed to sell a brand in the energy-plus drink category -- ZUN's 12-ounce, lightly-carbonated Brain Boosting Energy drink -- across its Rocky Mountain region and Midwest store locations.
"Kum & Go prides ourselves on finding innovative, exciting brands for our consumers, so we are very pleased with the ZUN products," Richard Ginther, category manager for Kum & Go, said in a statement. "ZUN has seen unprecedented market acceptance in its home region with incredible velocity, outselling local and national brands."
ZUN touts itself as "the only energy hybrid" with a powerful, patent-protected formula that includes Co-Enzyme Q10, Ginkgo & Choline to promote sustainable energy and mental focus. ZUN is also packaged in an eye-catching bottle -- the ZUN Rocket, the company stated.
"We are honored to be carried by Kum & Go," stated Brian Stearns, founder and CEO of ZUN. "We believe ZUN will make a great product addition to their line-up. Their ability to distribute across such a large area of the US is a big win for us."
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