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FORT SMITH, Ark. -- The attention-getter in this Littlefield Oil Co. Jam Mart store is the fountain drink station, which invites customers to “POP in for a Drink” in colorful letters and playful fonts. The signage, combined with bright graphics and colorful stripes above the neighboring cooler, creates a “wow factor." And visually, the fountain area pops even more due to its contrast against the light woods and brick walls used in the store’s interior.
For more Store Design Contest coverage, check out the September and October issues of Convenience Store News.