Citgo Conducts Meetings to Help Retailers

HOUSTON -- PCI (Payment Card Industry) compliance, fleet services and improving customer service were among the topics discussed by Citgo retailers at the oil company’s Wisconsin Retailing Meeting, held yesterday.

The company’s Northeast Region Retailer Meeting will be held May 28, the company announced.

"One of the things we heard from our marketers earlier this year is how confusing the industry-mandated PCI compliance issues are," said Steve Morris, Northeast market regional manager for Citgo Petroleum Corp.

"We want to help our retailers prepare for the changes ahead so that they can make a seamless transition to the new regulations," Morris added. "We also know that our retailers are truly the face of Citgo in their local communities, so we want to provide tools to help them grow their businesses, while also listening to their questions and concerns."

In addition to a trade show consisting of key industry vendors, the meetings give Citgo retailers access to hands-on training sessions on a range of key topics vital to their operations. The session on PCI compliance requirements will help bring retailers up-to-speed with the host of mandatory changes they will need to adopt to become PCI compliant, and will also provide details on the most efficient and cost-effective ways to meet these requirements. The session on Citgo Fleet programs will review the new line of business credit cards offered by Citgo. In addition, retailers will be able to participate in an on-site trade show to view new products and services that can help improve and streamline individual business operations.

"We, at Citgo, know the complexities of running a gas station and convenience store are even more apparent in the current economic climate," said Jim Click, central market regional manager with Citgo Petroleum Corporation. "That is why Citgo is so committed to offering—and expanding—programs to help our marketers and retailers succeed. Our Fleet Card program is better than ever, and our state-of-the-industry loyalty program and tools help retailers not only survive but thrive in today’s fiercely competitive environment."

Throughout the meetings, retailers will be able to meet individually with representatives from Citgo to voice specific concerns about their locations and also share success stories with fellow retailers.

The Wisconsin Retailer Meeting is being held at Chula Vista Resort in Wisconsin Dells, Wis. The Northeast Region Retailer Meeting will be held at MGM Grand at Foxwoods Resort Casino in Mashantucket, Conn.

Citgo is a refiner, transporter and marketer of transportation fuels, lubricants, petrochemicals and other industrial products. The company is owned by PDV America, Inc., an indirect wholly owned subsidiary of Petróleos de Venezuela, S.A., the national oil company of the Bolivarian Republic of Venezuela.

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