Eby-Brown Goes Virtual

NAPERVILLE, Ill. -- Eby-Brown, a consumer products distributor to convenience stores in the eastern United States, signed an agreement with InXpo, an online-show production and management company, to produce "Eby Expo Online," Eby-Brown’s first online selling event.

For over 40 years, Eby-Brown has presented its annual trade show, acknowledged throughout the industry as a premier buying show. When the company explored the development of an online virtual show, InXpo’s "Online Selling Event" met and exceeded all of Eby-Brown’s criteria and expectations. InXpo has hosted the very successful "Virtual Vend Show," an online selling event that caters to vending products distributors, for over five years, as well as a recent selling event for a distributor in the hardware industry.

"Our goal is to offer online buying convenience to all of our customers; those that attend our trade show, as well as those unable to attend. Now, every customer will enjoy the convenience and buying opportunities typically offered only to those able to attend our shows," said Brett Fender, executive vice president of merchandising at Eby-Brown.

"InXpo has an outstanding track record in helping distributors generate higher sales through online selling events and we are delighted to have been selected by Eby-Brown," said Adam Mankoff, InXpo’s co-founder.

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