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BOSTON – This year, Hess Corporation will donate $500 for every Boston Red Sox home run hit during a New England Sports Network (NESN) televised Major Baseball League (MLB) game this season to the Jimmy Fund and the Children’s Hospital Boston’s Trauma Program, with donations alternating between each organization on a game-by-game basis, the company reported.
In 2008, the first year for its home run program, Hess donated a total of $100,000 to the two organizations.
NESN will feature the Hess Home Run Campaign during its live coverage of Red Sox games, as well as provide updates throughout the season during the network’s post-game shows. NESN is scheduled to televise 150 Red Sox games in 2009.
"It’s important to us to give back to a community where we’ve had a strong presence for more than 10 years, especially with a program that can make a difference for children with serious medical needs," Rick Lawlor, vice president of retail marketing for Hess Corporation, said in a company press release. "The Red Sox organization shares our commitment to this effort, and we know they will give their all this season to help us support two such deserving organizations as the Jimmy Fund and Children’s Hospital Boston."
Since its founding in 1948, the Jimmy Fund has supported the fight against cancer in children and adults at Boston’s Dana-Farber Cancer Institute, helping to raise the chances of survival for cancer patients around the world, according to the company.
The Trauma Program at Children’s Hospital Boston is a leading center in the treatment and care of injured children. It ranks among the top 10 hospitals nationwide for the volume of injured children treated. Children’s Hospital is one of only a few hospitals in the United States to earn Level 1 Pediatric Trauma Center verification from the American College of Surgeons, indicating it provides the highest level of pediatric injury care. Today, some 50,000 patients come through the Children’s Emergency Department each year. Approximately 11,000 of those cases are injury-related, from minor to severe.
-- The Personal Way