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LAS VEGAS -– Immunity launched as the newest addition to Innovative Beverage Products' HealthShot product line. The immune-system boosting, 4-ounce, ready-to-drink beverage touts a patented, proprietary blend called MaxImmune that some studies have shown to reduce symptoms of the common cold and flu, according to the company. The beverage shot is available in blackberry flavor and has no artificial colors or flavors.
Other HealthShots include Sustained Energy, Brain Refresh, Men's Edge, Women's Health and Facelift in a Shot. Launching in the next several weeks with the new release of the Immunity HealthShot are several others -- including: Relaxation, Joint Health and Anti-Aging.
Innovative Beverage Products HealthShots have been exhibited and sampled in several locations over the last few months to support its initial brand launch. The company reported that HealthShots had a good initial launch with tastings at the Jones Beach Air Show in Long Island, NBWA Convention & Tradeshow in Las Vegas and recently, at the Chicago Marathon Health & Fitness Expo. Innovative Beverage Products will also be at the PLMA Tradeshow Nov. 16 and 17.
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