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In celebration of its 25th anniversary, Green Mountain Coffee Roasters introduces the silver celebration blend, which combines beans from Mexico, Columbia and Rwanda and is Fair Trade Certified. The coffee has sweet aromatics, balance and a sparkling finish, according to the company. It is available in ground or whole bean 12-ounce packages, 2.2- ounce packages in cases of 50, and packages for the Keurig Single-Cup Brewers. The coffee is supported by a line of point of purchase materials including posters, description cards and signage.
Green Mountain Coffee Roasters Inc., Waterbury, Vt.
(800) 432-4627; www.gmcr.com