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    FEMSA Partners with Retek

    Deal includes supply chain management and advanced retail planning.

    MINNEAPOLIS -- In an effort to manage operations as it pursues a rapid expansion strategy FEMSA has selected Retek Inc. to streamline retail back-office transaction at its nearly 2,000 OXXO convenience stores throughout Mexico.

    FEMSA selected Retek 10 solutions for merchandising operations management, supply chain management and advanced retail planning and optimization. Retek 10 solutions deliver a combination of implementation strategies, technologies, services, software and support designed to optimize retail business performance, maximize customer
    satisfaction and minimize supply chain costs. Retek 10 also provides retailers with best-of-breed functionality, in an integrated, end-to-end solution, which was developed to reduce implementation costs and simplifies integration to third-party applications.

    "FEMSA's retail division is expanding very rapidly, with plans to continue that growth for the foreseeable future," said Rafael Lamadrid Barragan, chief information officer for the Mexican retail chain. "Retek provides a proven,
    scalable solution, which will enable us to profitably expand our retail operations and improve sales, margins and optimize inventory positions through more efficient operations."

    FEMSA Comercio operates the OXXO Commercial Chain, the largest chain of convenience stores in Latin America. It ranks 12th on the Convenience Store News 2002 ranking of the Top 50 Convenience Store Companies.

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