SAVE | EMAIL | PRINT | MOST POPULAR |  RSS | REPRINTS
Additech Partners With Gas Station TV to Enhance Offering
October 14, 2009 -
HOUSTON -- Additech and Gas Station TV (GSTV), will partner to provide Gas Station TV`s standard programming to qualifying retailers that install an Additech system, the companies reported. GSTV programming features ESPN sports, NBC News and Entertainment segments, local weather from AccuWeather and informative advertising.
"Our turnkey merchandising systems enhance the fueling experience for consumers, while simultaneously generating an additional income stream for retailers, with no investment or operating headaches," said Andrew Austin, CEO of Additech. "And now, we are pleased to offer Gas Station TV`s at-the-pump programming to entertain and inform consumers, giving retailers one more reason to choose Additech."
Additech`s systems integrate with fuel dispensers and point-of-sale systems to offer a variety of products and services to consumers right at the pump. Now, GSTV enhances the fueling experience by providing engaging programming.
"Marketers are always looking for effective ways to reach consumers at locations where they can capture their attention," said David Leider, CEO of GSTV. "Advertising at the gas pump fits that description perfectly. It engages consumers while they fill up, which makes the fuel island an ideal location for news and advertising, The synergies between our two companies create an excellent opportunity for gas retailers to further engage and create repeat, loyal customers."
Related News:
NBCU Forms Deal with Gas Station TV
SAVE | EMAIL | PRINT | MOST POPULAR | RSS | REPRINTS
|
