November 02, 2009 -
NAPERVILLE, Ill. -- Certified Oil extended its wholesale supply agreement with Eby-Brown Co., and the wholesaler will continue to provide service to all 80 of Certified's locations, the company reported.
Certified has realized significant value with Eby-Brown's Vendor Days program, which allows the chain to determine its annual promotional calendar through a series of customized vendor meetings.
"The excellent service and great relationship with Eby-Brown for 15 years has helped in our continual sales growth," Wayne Wills, director of marketing for Certified, said in a released statement. "We look forward to Eby continuing to be an important part of our success."
Certified recently underwent a complete rebranding, and opened the doors to its retail prototype location in Chillicothe, Ohio. The 3,200-square-foot store boasts eye-catching graphics in their trademark red and blue, strong in-store programs, state-of-the-art lighting and a cooler case merchandised with a complete fresh food set, which prominently features fresh, never frozen sandwiches produced by Wakefield Sandwich Co., a division of Eby-Brown, the company reported.
This year is special for Convenience Store News, as it marks the 40th year of publication, making it the longest continuously published news source for the convenience store industry.