November 01, 2009 -
WAWA, Pa.-- When Wawa Inc. started offering organic coffee at its c-stores, one blogging mom on Mother Nature Network's Web site took to the Internet to spread the word.
"Wawa convenience markets have always had pretty good coffee, but recently it got better. The store is now brewing an organic Peruvian coffee daily, and it's a good cup of coffee," Robin Shreeves wrote on the Web site.
Advertised as "A New Brew from Peru," the organic coffee may be a limited-time offer, but Shreeves is encouraging people to let the company know they like it and want the option to stay.
"Let the cashier know you appreciate the organic option. You can also visit the Facebook page and let them know you're happy they are choosing to offer an organic coffee," she said.
This year is special for Convenience Store News, as it marks the 40th year of publication, making it the longest continuously published news source for the convenience store industry.