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Tell customers "Feliz Navidad" (Merry Christmas in Spanish) this holiday season with Corona Extra and Corona Light's Feliz Navidad Holiday Promotion. New point of sale materials include display/case cards, base wraps, pennant strings and 3-D display units. To get consumers in the holiday spirit, "Feliz Navidad" radio spots will air through the holiday season along with the brand's "O'Tannanpalm" TV commercial.
Barton Beers Inc., Chicago, Ill.
(312) 346-9200; www.bartonbeers.com