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HOUSTON -- ConocoPhillips joined the KickBack Points loyalty program and is introducing the customer appreciation initiative through a series of road show meetings that began yesterday in Seattle, the retailer announced.
KickBack Rewards Systems LLC administers the program, which provides points to consumers making qualifying purchases at participating stores. Entry into the program is free and customers can turn those points into rewards.
ConocoPhillips announced in a news release that it would provide special pricing considerations for early adopters of the KickBack Points program. Once enough points are accrued, they can be redeemed for fuel or merchandise at its participating 76, Conoco and Phillips 66 branded sites.
In addition to yesterday's road show in Seattle, ConocoPhillips will present 27 more shows on the West Coast to introduce the program, before shifting to other markets the company serves. The featured speaker at the events are Pat Lewis, CEO of KickBack Rewards Systems, and a gas station/convenience store retailer.