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    Chevron Introduces Personalized Credit Cards

    Personalized card design, complimentary road service for the first year and ATM access are just a few of the new features.

    SAN RAMON, Calif. -- Responding to market trends catering to personalizing and enhancing customer experiences, Chevron Global Marketing announced its newly designed Chevron and Texaco personal credit cards.

    This initiative comes on the heels of the sale of Chevron's consumer credit card last year to GE Money and its commercial credit card to FleetCor, the company said in a statement.

    "Chevron is working with GE Money to continue to bring new and differentiated credit card products to Chevron and Texaco customers," Shariq Yosufzai, president, Chevron Global Marketing, said in a released statement. "What a great way to introduce our brands to new cardholders as well as reward current cardholders through these great new benefits."

    Yosufzai explained that Chevron will continually seek innovative ways to serve Chevron and Texaco cardholders. Active Chevron and Texaco cardholders will be reissued the new personal credit cards over the course of the next month, according to the company. In addition to the personalized card design, Chevron is introducing new features including:

    -- Road Service -- Complimentary road service during the first year to assist Chevron and Texaco cardholders with free towing, fuel deliveries, jump start and/or tire services.

    -- ATM Cash Access -- Chevron and Texaco personal credit card customers that qualify will now have convenient cash access at over 350,000 ATMs associated with the Cirrus network.

    -- Zero Fraud Liability -- Cardholders will no longer be liable for unauthorized charges made on their credit card regardless of dollar amount.

    Chevron's card holders will experience these benefits without cost as the company will continue its policy of providing services with no annual fees, the company stated.

    "We believe the features of the new personal credit cards will enhance the customer experience and increase the value of our cards in a competitive market," Danny Roden, vice president of Chevron Global Marketing for the Americas, said in a statement.

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