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THOROFARE, N.J. -- Checkpoint Systems Inc. is offering retailers a new weapon in the fight against retail loss with its newly introduced Interactive Public View. IPV is the first public view monitor designed with retail integration and connectivity in mind, according to the locally based company.
"Public view monitors are ubiquitous in retail environments today," said Farrokh Abadi, president of Checkpoint Systems’ Shrink Management Solutions business. "Monitors are found at store entrances, in customer service departments, high-shrink aisles, restroom corridors and other areas with strong theft-deterrent needs."
The IPV uses customized graphics, as well as audible and visual alerts to draw attention to the monitor or deliver a message related to an alarm or event, a company release explained. In addition to traditional public view applications, such as displaying live video at a store entry or exit, the IPV offers motion-activated graphic displays welcoming customers to a specific department, motion detection near fire exits that can activate a reminder message regarding active perimeter alarms, and connection to smart fixtures such as Checkpoint’s ShelfAlert or ShowSafe that can trigger a message that customer service will be sent to assist the customer and provides immediate intervention during a possible ORT event.
"The new Interactive Public View monitor takes monitoring technology one step further by enabling retailers to better leverage their video surveillance investment," Abadi said. "Customizing IPV responses to a variety of nearby conditions makes the entire loss prevention strategy more effective, enabling higher ROI and improving theft deterrence throughout the store. The ability to support multiple inputs and the addition of integrated wireless communication are industry firsts."