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    CEFCO Opens Fourth Prototype C-store

    'Next-generation' location in Texas features several upgrades.

    KILLEEN, Texas -- CEFCO Convenience Stores opened its fourth prototype location here today.

    According to Temple, Texas-based CEFCO, the next-generation c-store offers several enhancements, including a a fresh design, modern treatments and upgraded finishes, intended to provide an even better shopping experience for its customers.

    "We invite the public to visit this new CEFCO location and be treated to an exciting shopping experience unmatched by any other local convenience retailer," said Brett Giesick, CEFCO's chief retail officer. "We believe that the enhancements built into this site reflect our core values of providing the best customer experience for every customer, every day."

    The new store opening is part of CEFCO's plan to up 10 organic locations this year in addition to the 128 Food Fast and Taylor stores in acquired in the past 11 months.

    CEFCO now operates 255 c-stores in Alabama, Arkansas, Louisiana, Mississippi, Oklahoma, New Mexico and Texas.

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