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DALLAS -- To celebrate the opening of the 100th store to join 7-Eleven network through the Business Conversion Program, the Dallas-based convenience store operator will roll out the red carpet Friday, March 27, for a grand opening ceremony, the company stated.
Festivities that day will commence at 10 a.m., and will include the cutting of a 7-foot 11-inch sandwich at 11:30 a.m., and sampling of foodservice items from 7-Eleven's Fresh Foods Program. The new store's owner, Piyush "Peter" Patel, will be on hand along with key 7-Eleven executives, including Jeffrey Schenck, senior vice president of National Franchise and Real Estate, and local public officials, according to the company.
"7-Eleven leverages its scale to directly impact and improve store operations," Patel said in a statement. "We converted our J.D. Foods business to 7-Eleven earlier this year, and, despite the traditionally slow winter months, we are already experiencing 30 to 35 percent higher sales volume."
The store, located at 219-217 Hillside Ave. in Queens Village, N.Y., is 3,800-square-feet and owned by Patel along with his brother and uncle.
Through 7-Eleven's Business Conversion Program, the company presents qualified independent operators of gas stations, convenience, liquor or small grocery stores with the opportunity to convert their business to a 7-Eleven store.
Be sure to visit CSNews Online Monday, March 30, for an in-depth look at the 100th Business Conversion store.